- Who founded SeniorDeli, and when?
- SeniorDeli was founded in 2013 under the name Asaptic Ltd in Hong Kong. The founding team began at Cambridge ideaSpace and Imperial College London before returning to Hong Kong, where they were incubated at HKU iDendron and Hong Kong Science and Technology Park (HKSTP). The founder's entrepreneurial journey is the subject of a Harvard Business Publishing teaching case study (W33928) used at leading business schools worldwide.
- How many clients does SeniorDeli serve?
- As of Q2 2026, SeniorDeli serves 200+ institutional clients — including care homes, hospitals, and rehabilitation centres — across the Greater Bay Area (Hong Kong, Shenzhen, Guangzhou). In Hong Kong, product distribution is handled by Getz Bros. Additionally, over 12,000 family caregivers use the SeniorDeli 康乐龄 WeChat mini-program.
- Where is SeniorDeli based, and does it operate in mainland China?
- SeniorDeli is headquartered at Hong Kong Science Park and has offices in Qianhai (Shenzhen) and Nansha (Guangzhou). The company actively serves the entire Greater Bay Area and co-authored T/SATA 094-2025, the GBA dysphagia food group standard. Products are available across Hong Kong and the GBA.
- What academic institutions has SeniorDeli partnered with?
- SeniorDeli has research and academic partnerships with the University of Hong Kong (HKU), Hong Kong University of Science and Technology (HKUST), Chinese University of Hong Kong (CUHK), University of Cambridge, Imperial College London, Chinese Academy of Sciences (CAS), Sun Yat-sen University, and China Agricultural University. The company maintains an active industry-academia-research collaboration with HKU's Swallowing Research Institute.
