Stay up to date with SeniorDeli's awards, milestones, media coverage, and upcoming events.
Awards & Recognition
Since our founding, SeniorDeli has earned over RMB 20 million in prize money and grants.
2024
Harvard Business Publishing (case subject) + Ivey Business School Case Publication
Published teaching case W33928 — "Senior Deli: Pioneer in an Emergent Care Food Ecosystem"
Aug 2023
Ivey Business School Case Study Research Published
"Senior Deli: Pioneer in an Emergent Care Food Ecosystem" — MBA curriculum, social innovation track
Dec 2025
TechUP Y06 Programme — HKSTP / Innovation and Technology Commission
Grant recipient (HKD 600,000) — LinguaLeap AI swallowing assessment R&D
Sep 2025
T/SATA 094-2025 《吞嚥障礙食品(養老護理)通用要求》 — 深圳市分析測試協會
Participating Drafting Unit (Co-Author) — GBA dysphagia food standard
2026 (planned)
HCR Tokyo — International Rehabilitation Expo (October 2026)
Confirmed exhibitor (in preparation)
2026 (in flight)
MiraclePlus Fall 2026 Accelerator (YC-style accelerator, China)
Application in progress
2021
Future Food Asia Award (Singapore)
Champion — US$100,000 prize
2021
UK High-Level Talent Entrepreneurship Competition
First Prize
2021
Future Maker International Innovation Contest — Europe
First Prize
2021
IMAGINE IF! HK 2021 (Cambridge ideaSpace)
Champion
2024
香港樂齢科技展 (HK Age Tech Expo) — HKSTP
HKSTP-represented exhibitor
2020
National 'Chuangqingchun' Youth Innovation & Entrepreneurship Competition
Silver
2020
Hong Kong Social Enterprise Challenge
Champion
Total prizes & grants
Over RMB 20 million
Cumulative prize money and grants received
Media Coverage
SeniorDeli has been featured by international and regional media across Asia, Europe, and beyond.
S
South China Morning Post (SCMP)
Hong Kong's leading English-language newspaper — feature coverage
N
NutraIngredients-Asia
International nutrition and ingredients industry trade press
F
FoodNavigator-Asia
International food industry trade press — Asia edition
C
CompassList
International startup and innovation media
E
Eco-Business
Asia-Pacific sustainability and business media
Y
Yomiuri Shimbun (Japan)
Major Japanese national newspaper feature
C
CCTV
Including the April 2025 "My Youth Answer Sheet" feature interview
X
Xinhua News Agency
Featured by China's national news agency
P
People's Daily Online
National media coverage
T
TVB
Hong Kong TVB, including a feature on Pearl Magazine programme
R
RTHK
Hong Kong's public broadcaster
E
Economic Daily
Business and finance coverage
M
Ming Pao
Major Hong Kong newspaper
TV
CCTV Feature: 'My Youth Answer Sheet'
April 2025 | CCTV
China Central Television's 'My Youth Answer Sheet' programme featured an in-depth interview with SeniorDeli's founder, tracing the journey from launching at Hong Kong Science Park to building a care food business that uses food technology to improve mealtime quality for elders with dysphagia. The programme aired nationally and drew wide attention.
TV
TVB Pearl Magazine: Easy To Swallow
April 2021 | TVB Pearl
TVB Pearl's flagship English programme 'Pearl Magazine' featured an in-depth profile of SeniorDeli, showcasing how the brand's innovative soft meal technology helps those with swallowing difficulties rediscover the joy and dignity of eating. The broadcast reached a wide Hong Kong audience and raised public awareness of care nutrition.
Selected Press Coverage
CCTV
My Youth Answer Sheet — SeniorDeli founder feature interview
Harvard Business Review / Ivey Publishing
Senior Deli: Pioneer in an Emergent Care Food Ecosystem (Case W33928)
CompassList
Senior Deli: Creating easy-to-swallow, appealing food for dysphagia sufferers
Spirit of Hong Kong Awards
Food innovation for frail residents earns nomination for Senior Deli
South China Morning Post
Spirit of Hong Kong Awards: food innovation for frail residents earns nomination for Senior Deli
Ageing opportunity: Hong Kong's Senior Deli targets vast care home populations with products for dysphagia sufferers
Food and Drink Digital / Eco-Business
Future Food Asia 2021 winners: Allozymes & Senior Deli
BF Tech Today
From Flight Attendant Dream to Hong Kong's First Soft Meal Brand
TVB Pearl Magazine
Easy To Swallow
Hong Kong Media
Homemade soft meal tutorial: helping those with swallowing difficulties rediscover 'sweet and sour pork' flavour
Shenzhen Daily / Qianhai Government
HK entrepreneur dreams to aid more dysphagia patients
Hong Kong Media
Local-style soft meals help those with swallowing difficulties rediscover flavour
Hong Kong Media
HK startup's instant soft meals open blue ocean: ultrasound preserves appearance for dysphagia patients
Life Marathon Programme
Developing soft meals for the elderly (Part 1 & 2)
Life Marathon Programme
Developing soft meals for the elderly
Hong Kong Media
Startup developing food softener and food gellant for elderly clients
Hong Kong Media
First local soft meal brand preserves taste and nutrition — prices halved
HKGCC / FHKI
HK soft meal brand targets silver economy market; FHKI assists in matchmaking
Key Events 2025
Visit SeniorDeli at one of our 2025 events:
Hong Kong Elderly Service Technology Expo 2024
As an HKSTP representative project, SeniorDeli showcased its full range of care foods at the 2024 Elderly Service Technology Expo, engaging with industry leaders and guests on the latest developments in care nutrition.
HK International Taste Festival
SeniorDeli showcased its care food range at the Hong Kong International Taste Festival, presenting our soft meal innovations to the public.
Silver Health Forum
SeniorDeli's founder was invited to speak at the Silver Health Forum, sharing trends in the care food industry.
HKTDC Food Expo
Hong Kong Trade Development Council Food Expo. SeniorDeli booth: 3D-F02. Industry visitors and the public are welcome.
Ming Pao Senior Living Expo
SeniorDeli will participate in the Ming Pao Senior Living Expo, showcasing the full care food range and solutions.
Inno4life
An innovation senior-living exhibition. SeniorDeli will showcase its latest care food technologies and products.
GIES 2025 Care Food Pavilion
GIES Care Food Pavilion. SeniorDeli will exhibit its full IDDSI-compliant care food range as a leading exhibitor.
Want to learn more?
Get in touch to request product information, schedule a demo, or explore partnership opportunities.